Every movement begins with a moment.
So what motivates millennial consumers? According to research, above all else, they want a good experience. Read more from Ann Masters' contributed blog to Engage:Millennials.
When it comes to connecting with millennials, there's no media like digital mobile media. Check out John Rich's article on MediaPost to find out more about connecting with millennials.
As our digital ecosystem continues to evolve, so too does the two-way street of influence between brands and their audiences. Nowhere is this more apparent than in the tech-driven world of millennial consumption.
Ann Lipmann shares tip to help your brand with social sharing targeted to millennials.
Catch up the latest influencer marketing trends you can leverage to get millennials authentically, passionately and profitably engaged with your brand.