Every movement begins with a moment.
Does it really matter what women want? Sure, but not nearly as much as what each individual woman wants.
Personalization – Use Your Customer’s Data Wisely
Danny Muller outlines how personalization works and how it can be effective in influencing consumers in a positive and beneficial way.
Is all of our marketing technology actually making us dumber? The paradox of trading brains for buttons — and what to do about it.