Moxie is built to create next generation marketing solutions that move our clients and our agency forward. Since our launch in 2000, our progressive approach has helped brands of every size and scope grab hold of — and ultimately own — untapped audiences, market share and revenue. Headquartered in Atlanta with offices in Los Angeles, New York and Pittsburgh, Moxie has over 400 talented employees and is a transformational component of Publicis Media. Moxie’s client roster includes Verizon Wireless, The Coca-Cola Company, Porsche, Chick-fil-A, Nike, Ainsworth Pet Nutrition, Walmart, Hoover, TGI Fridays, American Cancer Society and Delta Air Lines.
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AUTHORS AND CONTRIBUTORS
DANIELLE DONNELLY | SVP, STRATEGY
Danielle spearheads Moxie's omni-channel strategy practice and leads day-to-day operations across all agency engagements, ranging from AORs to campaign executions and beyond. A skilled strategist with more than nine years of experience, Danielle possesses an in-depth knowledge of brand planning, content strategy, digital, paid social media, channel execution, influencer marketing and more. She has worked with an array of world-class brands, such as Chick-fil-A, My Coke Rewards, Scion, Dasani, Garnier, Verizon Wireless, UPS, 20th Century Fox, Emirates Airlines, InterContinental Hotels Group and Nike Women. Danielle is currently earning her MBA at Emory University.
STEPHANIE WIERWILLE | VP, CONTENT STRATEGY
Stephanie oversees Moxie's content strategy discipline, helping national and global brands grow their businesses by finding the right stories to tell across digital, social and traditional channels. She possesses six years of experience that spans brands of all kinds — from Delta Air Lines, Wells Fargo, TGI Fridays and Chick-fil-A to Uniroyal Tires, Dr Pepper Snapple Group, MD Anderson Cancer Center and ULTA Beauty.
ASHLYN REMILLARD | DIRECTOR, SOCIAL STRATEGY
Ashlyn leads the social strategy practice at Moxie, charged with evolving the agency's approach to a holistic channel experience amongst shared spaces. With over eight years of industry experience, Ashlyn has developed social and digital marketing strategies and campaigns for brands of all sizes, including The Coca-Cola Company, AT&T, NBC Sports, Atlanta United FC, American Cancer Society, Wells Fargo and more.
ABBY HILL | MANAGER, CONTENT STRATEGY
A journalist both by training and trade, Abby is a storyteller to the core. She applies traditional storytelling methods to the digital landscape, weaving compelling brand narratives across the most appropriate channels. During her four-year career, she's worked with brands like Wells Fargo, Ocean Spray, Verizon Enterprises, Mizuno, NCAA and Team USA.
- Production Lead: Dorothy Miller-Farleo
- Production Design: Lyn Kotarski
- Design: Jeff Stewart
- Editing: Ann Masters
- Development: Kevin Smith, Esteban Trejos
- QA: Tony Chavda, David Sanchez