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Chick-fil-A uses data to respond to 35,000 social media mentions a month

Posted 11 January 2016 12:00 AM by Dorothy Miller-Farleo @MoxieUSA

Shareen Pathak, Brands Editor at Digiday, wanted to know what Moxie was doing differently to set Chick-fil-A apart from other brands on social. In this Digiday article, she shares what she learned: Chick-fil-A uses data to respond to 35,000 social media mentions a month.

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