Every movement begins with a moment.
Solange Claudio has been named President of Moxie. Claudio’s visionary leadership and business acumen led to her promotion as President, a role she’ll be stepping into after serving as the agency’s Chief Operations Officer for the past two years.
Julia Cantor, Senior Strategist at Moxie, was interviewed for MediaPost’s “MarketingDaily” segment where she discussed her thoughts on influencer marketing and how larger brands need to step up their FTC guideline education efforts.
Moxie's parent company ZenithOptimedia (ZO) predicts that two thirds of people living in top digital markets will own a smartphone by 2018 in their latest New Media Forecasts report release November 23rd.
This fourth edition of ZenithOptimedia’s annual New Media Forecastsreport provides snapshots of the current state of digital marketing in 47 countries, covering topics such as internet access, media consumption and online behavior, and forecasts the rise of internet connections and smartphone and tablet technology.
When it comes to connecting with millennials, there's no media like digital mobile media. Check out John Rich's article on MediaPost to find out more about connecting with millennials.
Committed to supporting the production of local digital content and interested in new forms of storytelling in the rapidly changing digital media landscape, Moxie partnered with ARchimeral Inc. on its interactive game experience, The Age of Turing.
Sean Reardon, CEO of Moxie and Roar, explains why modern marketing is the future of advertising.
Agencies no longer dominate the digital space. Large consultancies are moving in with capabilities and efficiencies that not only match but far exceed those of advertising’s traditional players. So how can agencies compete? By changing the way they work.