DISCOVER

Every movement begins with a moment.

Cheat Sheet: December 9-13

Posted 13 December 2013 12:00 AM by Richard Kim

Want to catch up with what happened in the digital world this week? Our weekly Cheat Sheet fills you in on everything you missed while you scrambled to meet deadlines and put out fires. 


Read about the arrival of Instagram Direct, how Twitter revamped its messaging feature, what new feature Facebook has launched for video and why Square created a thinner credit card reader. 

  1. Instagram launches Instagram Direct 

At an event that was held in New York City this week, Instagram unveiled the launching of Instagram Direct, a new commenting feature that offers private photo sharing and messaging for both iOS and Android devices. This system allows users to send text, photo and video messages directly to a friend or a specific group of people — up to 15 people. Instagrammers cannot send text-only messages to each other; rather, users are required to send pictures in order to the start the chat function. From a branding perspective, companies will be able to leverage this new layer of engagement to create personalized conversations while enhancing the user experience.

  2. Twitter adds photo sharing to direct messages 

 Similar to messaging apps such as WhatsApp and Snapchat, Twitter has upgraded its services to allow users to share and receive images in direct messages on both iPhone and Android applications. The new version of Twitter also includes the ability to swipe through different timelines within the app, a new Messages tab located on the bottom navigation bar and the option to turn on notifications for individual users on Android. Being able to send direct messages, seen only by recipients, provides brands with the opportunity to tailor content that is sent to consumers. 

  3. Facebook brings auto-playing videos to mobile 

 Facebook has finally rolled out auto-playing videos to both mobile devices and the Web. Previously, users would play videos by clicking on the play buttons, but with the new auto-play feature for videos, Facebook members will simply scroll over the video to play it.  The new feature is currently limited to videos on profiles, verified people pages and band pages. For advertisers, auto-play videos will provide the opportunity to make their ads a lot more noticeable, which may enhance the user experience. 

  4. Square upgrades to a thinner credit card Reader 

 Square has redesigned its credit card Reader, making it thinner and more efficient for both consumers and retailers. With a new read head and a redesigned card-gripping spring, the Square Reader is now 45 percent thinner than its predecessor — making it as thin as the iPhone. In addition, the company has created a custom chip that not only runs all of Square’s card data functions but has made it so that the Reader is compatible with a wider array of smartphones and tablets. The new Square Reader is expected to be in approximately 30,000 retail stores nationwide starting next year.

Share:

Archive

Syndication

Tagcloud

#crisis #socialmediacrisis #socialmedia #digitalmarketing #socialmarketing #strategy #influencers #communication #pr #media #ideation #creation #content #planning #culture Snapchat Snap Inc. advertising marketing social media community management brand millennials authenticity Spectacles Wearables customer customer service Paid Media Podcasts Content Sponsored Ads Content Marketing #content #marketing #media #analytics #digitalmarketing #ideation #creation #production DecisionIQ strategy big data personalization Humanizeit Facebook Facebook Live Video Instagram Stories ftc guidelines social influencer social influencers social media influencers social media broadcasting live video Processing prototype prototyping user experience ux technology programming coding java ideas design visual arts mix reality mixed realities data tutorial sketch Twitter Carousel Ads Ad Exchange Programmatic FBX Disney virtual reality projection mapping RFID Tumblr Voice Tone Axure wireframing UX software collaboration Measuring Usability UX Best Practices Designing User Journeys Stop counting clicks Designing for completion Designing for satisfaction Dieter Ram and User Experience Less is more Less but better Influencer Marketing learnability user interface user-created content gaming maker editor Super Mario Maker Nintendo digital media chat bots messaging mobile applications automation F8 Mark Zuckerberg Business F8 Conference Email office agency communication Slack Facebook at Work meetings productivity Wearable tech Healthcare Experience Patient Experience Service Design Strategy Creative Moxie VR Six Flags Six Flags Over Georgia theme parks Samsung Samsung Gear Samsung Galaxy VR headset Oculus Rift Playstation VR roller coasters Dare Devil Drive Websites Web dev development digital reactions emotion analytics dislike social metrics clicks Brands Consumers CPG Retail Consumer Marketing Consumer Insights Super Bowl Commercials Football Cultural Phenomenon Game adtech martec auto-responders automated marketing Experience Design Interaction Design Ecosystem iOS Healthkit Ad blocking Forbes Condé Nast GQ interactive media ad-light hashtags hashflags audience visual emojis campaign management 1-to-1 marketing omnichannel CES CES 2016 Oculus Sony PlayStation uSens HTC special mapping hand tracking games PetBot WonderWoof BowTie Pets OTT digital distribution Netflix Reed Hastings on-demand #yearahead #2016 #newyear #2016predictions #digitalstrategy #modernism user-generated content UGC Consumer Connection Integrated Marketing Manufacturers Accessibility usability engagement rate disability awareness creative process creativity fail fast hiring ideas imperfectionist perfectionist personnel progress test and learn fast casual restaurants social media campaigns QSR social strategies in-store promotions in-store social media promotions successful social media campaigns Logos Typography Branding #CPG #Retail #ConsumerInsights #CRM #ConsumerDirect #Seamless #OmniChannel #MoxieMakers #frontierism #intelligence #architecture insight moments Unit3C FutureX lab innovation open house Q&A UnitFilms 48in48 General Assembly Non-Profit Ponce City Market Branded design technical design style guide wireframes brand guidelines Consumer Products Interactive Marketing GIF social campaign modern marketing Cannes Lions new media pop culture meme Web Accessibility QA media media buying mobile apps targeting wires Advertisers Apple Store EasyPay self-checkout app mobile payment Sporting Events Sitecore CMS delivery Content Marketing Strategy Brand Content Marketing Content Strategy Brand Content Strategy Social Content Strategy Cannes humanity what3words life saving dot Agency Partnership Agency Relationship Competitive Review Millennial Marketers email marketing omni-channel digital marketing esp email service provider process WCAG 2016 Planning Connected Omni AR Commerce Social Innovation Create Content Strategy OMMA MediaPost Internet Week TV & Video Media Planners Creative Conundrum real-time scalability Customization smartphone loyalty advocacy live streaming content democracy Open Source Node.js Cheerio Handlebars Hyperquext MongoDB Atlassian Stash PhantomJS Shopping On-demand economy Sharing economy Everything on demand Instant delivery iPhone App Amazon Now Build Automation DevOps Native Advertising Machina Forrester SXSW Machine Learning Data Streams Web search results Data Platforms ROI Instagram Purchase Behavior Like Content Consumer Channel Role and Purpose ExactTarget Salesforce Cloud Responsys Oracle Silverpop IBM Agency Culture Innovation and Technology Client Relationships Platform Partnerships Ever-evolving Digital Age geo-fencing tablet Android second-screen Austin FOMO Meerkat scaleable vector graphics Flash animation interactivity code browsers uber-savvy consumers integrated digital-connectedness Valentine's Über Bloom that Open Table Waze marketing research google music art sports illustration sculpture food green entertainment movies photography real time marketing cheat sheet smart homes vine print 3d printing street art painting fashion influencer movie billboard outdoor mobile wallet toys film halloween history space films cars anniversary
×

PLEASE PROVIDE YOUR INFORMATION
TO DOWNLOAD THE PAPER.

Error: All fields are required.
×
THANK YOU.
YOUR DOWNLOAD IS NOW AVAILABLE.